It was a fictional school assignment for the norwegian dairy company Tine´s chocolate milk, Litago. It was made a couple of years ago. We were supposed to make a campaign of Litago´s designer toy/character by redefining it. Or something. I chose to rip it apart and make my own, and maybe the first, male-cow-hippie. I love sculpting and want to do more of it, so I, hopefully, can make me a descent stop motion movie one day. The making of the concept, the universe, where Woodstock never stopped, is truly liberating. Escaping into my woodstock. 

Anyways, the text says something like this:

A reefer, now and then, it´s all right friend...
But drinking Litago straight from the udders,
makes you always trip like those hippie mothers.

The process:
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